8
Home Workers
Businesses and organisations with home workers (salespeople, engineers etc)
Look for tender/major account opportunity to place large number of MFPs
Multifunctional solution will meet personal document needs
Compact design will save space
Colour scanning will enable remote users to share hardcopy documents more easily
Executive O ces
Executive o cers and departmental managers with personal print needs
Multifunctional solution will meet confi dential document needs
Immaculately presented prints and copies are delivered at speed
Connects directly to PC
Simple to use with automatic document feed and frontloading paper tray
New Businesses
New start-up businesses with two or three employees
Multifunctional solution will meet business document needs
Automated features simplify tasks and increase productivity
Includes a fully functional plain paper fax (Afi cio SP1200SF)
Low cost of acquisition and low total cost of ownership
Small Workgroups
Small workgroups in larger organisations
Multifunctional solution will meet workgroup document needs
Colour scanning allows users to share hardcopy documents
Compatible with PC
Compact design will save space
6. Target Markets
Afi cio SP 1200S and SP 1200SF are desktop multifunctional products designed for personal use and / or shared
use by small workgroups of 2 to 3 people. Compact and a ordable, they meet all document imaging needs,
replacing for single function printers, copiers, scanners and fax machines. Target markets include businesses and
organisations with home workers, executive o ces, new start-up businesses, regional and branch o ces, and
small workgroups in larger organisations.
Versatile
B&W printer / copier
Colour scanner
Fax (SP 1200SF)
Easy to use
Compact
Low TCO
A ordable
Home workers
Executive O ces
New Businesses
Small Workgroups
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